Get proven creative iterations in minutes
A free Claude skill reads the creative that's already working and hands back a ranked plan. So you know what to make first, next, and later. Built on the playbook Ready Set runs across 200+ brands.
Your next winning creative is minutes away
Most teams test too many of the same creative
Your winner creative fatigues, CPA climbs, and growth stalls.
That's where the Creative Iteration Engine comes in. It turns the winner you already have into your next round of tests, including:
Where to start, and what comes next. Specific iterations, prioritized, ready to hand to your team today.
Your metrics sharpen the call. Hook rate, hold rate and CTR against your account average decide which iteration goes first.
The winning message stays fixed. One variable changes at a time, so every test is clean.
Three tiers turning one winner into many
Your winning message stays fixed. What changes is how the creative is built, and each tier changes more than the last:
Make a Mashup
Stack the top-performing parts of multiple winners into one creative and test whether the combination compounds.
Change the Look
Keep the message, change how it looks. This is where most single winners start, and where the fastest wins live.
Diversify the Format
Take the proven message into new formats so it reaches audiences the original was never going to reach.
An iteration plan you can start today
Describe one creative that's working. You get a sequenced plan you can read in a few seconds and forward to your team.
What you have: a single talking-to-camera creator winner.
Start here: Video Hook Refresh
Do: Keep the script, rebuild only the first 7 to 10 seconds so the opening looks completely different.
Learn: Whether a fresh entry point extends the winner before the current hook fatigues.
Next: Full Screen into Green Screen
Do: Put the talent in the foreground and run your top b-roll on a green-screen background.
Learn: Whether a big look change lifts the same proven script.
Later: Full Screen into Split Screen
Do: Reformat so you say and see two things at once, like problem and solution.
Learn: Whether doubling the on-screen information beats the original cut.
Keep constant: the winning messaging, so every test stays clean.
Download the file
One zip, with the skill and the playbook inside. Save it somewhere easy to find. Don't unzip it, you upload it as-is.
Turn on Skills
In Claude, open Settings and switch on Code execution and file creation. On Team or Enterprise your admin may need to enable it.
Upload it once
Go to Customize, then Skills, then the plus. Choose Create skill, then Upload a skill. Toggle it on.
Describe your winner
Start a new chat and describe one creative that's already working. You never need to name the skill, it kicks in on its own.
Where do I find my account average? Look at the bottom summary row of your main campaign table. It shows the account-wide averages and totals for the date range you have selected.
Don't have the metrics? Everything after the first line is optional. Fill in what you know and the engine still routes it.
Stuck getting it running?
Skills not showing up on your Team or Enterprise account, or not sure which of your creatives counts as a winner? Tell us and we'll get you set up, then walk you through how we run this same playbook across 200+ brands.
Knowing what to make is the easy part
The engine hands you the plan. Producing diverse variations of a winner, on brand and fast enough, is the part that stalls most teams. That's what Ready Set does. We run creative strategy, production and media execution inside one system for brands scaling paid social.
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